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Digital Therapeutics Market Expected To Reach $43.2 Billion

Plus, more distressed businesses expected to hit the market, York PE partners with Comprehensive Rehab Consultants, and the behavioral healthcare tech conference

Author

Tim Stoddart
November 08, 2023

Hey there. Tim here.

This is issue #10 of The Census, a weekly newsletter to help you succeed in the behavioral healthcare industry. This week …

  • More distressed businesses expected to hit the market

  • York PE partners with Comprehensive Rehab Consultants

  • The behavioral healthcare tech conference

1. Digital Therapeutics Market is Anticipated to Reach USD 43.2 billion by 2031, Garnering 28.6 % CAGR - Exclusive Study by Transparency Market Research

Transparent Market Research released a fascinating report projecting the growth of behavioral health.

Digital therapeutics often focus on behavior modification and lifestyle changes, making them valuable tools in areas such as addiction treatment, weight management, and mental health.

 The global digital therapeutics market was estimated to have acquired US$ 4.5 billion in 2022. It is anticipated to register a 28.6% CAGR from 2023 to 2031 and by 2031, the market is likely to gain US$ 43.2 billion.  

The increasing awareness of mental health issues and the demand for mental health support has driven the development of digital therapeutics for conditions like anxiety, depression, and stress management.

Healthcare providers and payers are increasingly incorporating digital therapeutics into their chronic disease management programs, improving patient outcomes and reducing costs.

2. Expect More Distressed Behavioral Health Assets to Come to Market in 2024

Distressed assets in behavioral health are more likely to come to market in 2024, according to several dealmaking professionals.

This is bad news for buyers who acquired assets at the top of the market three to five years ago. Multiples are down from atmospheric highs, leaving it unlikely that investors will make exits at their desired prices. However, more assets coming to market at a bad time to sell may dislodge the behavioral health dealmaking logjam.

“Inflation impacts every single line on the P&L: It’s not just salaries. It also impacts insurance. Our insurance tripled in one year.”

Matt Rubin, senior managing director of restructuring and distressed asset support services for Solic Capital

As pressure builds on balance sheets, many companies and investors are going to have to reevaluate their strategy.

3. Get More Qualified Addiction Treatment Leads On Autopilot.

  1. Get More Traffic – Generate more traffic to your website and your brand!

  2. More Leads and Phone Calls – Effective digital marketing is one of the best ways to make the phone ring!

  3. Increase Your Census – High value phone calls lead to more admissions!

You’ll hear a lot of other agencies make promises to you and use certain buzz words like “reach”, or “brand”, or “UX.” Not us … we only care about two things. Traffic and phone calls. You won’t find another agency in this space as dedicated to driving phone calls as us. That’s why we’ve been in business since 2010, and why we are still the highest rated agency in the behavioral health space.

4. York Private Equity Partners With Comprehensive Rehab Consultants, One of the Country’s Largest and Fastest Growing Physiatry Groups

York Capital Management’s private equity group day announced it has made a strategic growth investment in Comprehensive Rehab Consultants, one of the largest physiatry, psychiatry, and care transition groups in the United States.

CRC’s Co-Founders Dr. Omar Osman and Rehan Azhar will remain owners of the business and continue to lead the Company as it executes its mission of providing patients with world-class care and driving innovation in effective care delivery.

5.Who Is Going To Behavioral Healthcare Tech Conference?

From November 15th to 17th, 2023, the conference will take place at the Arizona Biltmore Waldorf Astoria in Phoenix, with virtual attendance options, bringing together a diverse range of participants.

BHT2023 brings together a mosaic of stakeholders, including health plans, health systems, employers and benefits consultants, digital health companies, investors, policy and advocacy organizations, and more.

P.S. - Whenever you’re ready, here are 3 ways I can help you.

  1. Schedule a free audit - Interested in generating more phone calls? This is the best way to get started. I’ll send you a thorough audit of all your digital marketing. Book an appointment.

  2. Get listed on Sober Nation - Join our network of treatment resources and put your company in front of thousands of daily users.

  3. Promote yourself in front of 1700 subscribers - Sponsoring our newsletter is an affordable and effective way to share your message with the industry leaders.

That’s it for this week.

Soon, we’ll be launching podcast episodes and even more resources to help you succeed in behavioral health.

Thanks. Talk to you next week.

Tim